Friday, October 31, 2014

Your Tube?


 
 
 
YouTube, the video-sharing website created in 2005 and has since become one of the most powerful tools in social media marketing.  There are a variety of cases in which YouTube has played a crucial role in not only promoting products, individuals, or services, but in some cases it is ultimately the reason of success. One example is musician Justin Bieber whose recorded performance posted to YouTube landed him a contract with Def Jam Recordings, and is now earning over $55 million per year.  Millions of videos are posted each day and not all of these videos capture the attention of viewers.  However, for many it can be very discouraging to put efforts into learning the software and creating a video which in turn will  only receive 10  or less views, with no subscribers.  
Second Chance Solutions specializes in creating on online presence for your company. Our goal is to not only establish your brand on YouTube but also create a channel which will be followed.  Often times we find that individuals explored this option but had little to no result and there fore left this unfinished, or made a bad first impression with their first attempts and never tried again. We want to recreate that first impression. Here is a glimpse of how we start.

“So how does your business capture viewer attention in a positive light?”


#1.

You begin by using the available options to create an appealing welcoming video for example music which invokes strong emotional response in an audience.  The idea is to create and share valuable video content that’s relevant. This generates business.

#2.

 Next you want to turn viewers into subscribers; one way to do this is with a trailer video. A trailer video allows you to tell viewers about whom you are and what your business is about and what they can expect from your content.

#3.

Once those viewers have become subscribers it’s important to get them to move to action. You do this with persuasive, relatable content.  Your content must be accurate, engaging, and the layout is just as important as the content this is what will attract subscribers to keep tuned.
Lastly, MEASURE your results using YouTube Insights.

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