Establishing a Professional Image
There are people in this world that make a living from being obnoxious and hateful. Chef Gordon Ramsay is one of those types of people. Chef Ramsay turns his fellow chefs inside out, has declared war on his in-laws and lost a fortune trying to open too many restaurants too fast. Why is this man such a success when he berates people, throws temper tantrums and is an obnoxious, foul-mouthed restaurateur?
Even joining the prison crowd for his reality show of Bad Boys' Bakery you would think he would have toned it down a notch or two. That is definitely NOT the case. He began this particular reality show with 12 inmates in a program to train them for a productive livelihood once they did their time. The initial 12 were soon whittled down to 9.
Chef Ramsay has 11 branches of Caffe` Nero in London that stocks the Bad Boys' Bakery cakes and wraps and four restaurants named after himself, Ramsay in Tokyo, two Ramsay in London and a restaurant in New York called Gordon Ramsay at the London.
Surprise, Surprise, Surprise. Who would have thought he could break through the reputation of English cuisine being bland and tasteless?
That said, Ramsay is the only chef in London honored with three stars by the Guide Michelin.
Gordon Ramsay did not grow up with a silver spoon in his mouth. Perhaps that is why he is such a tough task master with his staff in the kitchen. It was difficult trying to come up with a positive YouTube video that was not filled with such filthy language Chef Ramsay is know for, something the average person could listen to with younger ones afoot.
Below is an inspirational piece of work featuring a failing restaurant Chef Ramsay took on. He actually liked the Soul Food cooked and served there. Is this a first?
After you have had a chance to view the video, give us your impression. What makes this guy a celebrity? Why would anyone ant to participate in a cooking show like Hell's Kitchen? It is one of America's favorite reality TV shows as well as the European market. It is said that even though he is one of the country's "most unbearable bosses," why do people that work for him demonstrate such a "tenacious, irrational loyalty verging on love"?
Ramsay's Kitchen Nightmares - Gordon LIKES it!!
He actually had some nice comments. Amazing!! This may work for Gordon Ramsay, but is this the type of image you want to project to your peers and social sphere? Please join us in a conversation about the image we project to others and how they perceive us in return. We look forward to your responses.
by Karen Boggs
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